I am interested in how digital products and services can be designed and used to improve effectiveness, efficiency and user experience.
I enjoy design adaptive, intuitive and persuasive solutions using participatory design methods and gamification and social computing techniques.
I love discovering new and inspiring places. I love staying with locals and meeting other travellers. I have been to 38 countries and a few hundreds towns.
My research enthusiasm is to capitalise on and take advantage of theoretical and implementation advances that have been made in the fields of adaptive hypermedia, social computing, game research and motivational theories. I explore innovative methods of combining, threading and balancing the amount of adaptation, social interaction, gamification and open user modelling for Health and Well-being and Educational Intelligence.
I am currently working on developing and applying machine learning techniques to predicting and shaping student behavioural change in intelligent online learning platforms, aiming at improving learning experience and learning outcomes.
Researching on Artificial Intelligence in Education;
Teaching undergraduate modules.
Implemented eLearning platform: my.wbs.ac.uk;
Taught undergraduate modules.
Worked on Motivational Theories, Gamification Techniques, and Behavioural Analytics.
Worked for an EPSRC-funded research programme in collaboration with NHS hospitals.
PhD Theses: Scaffolding for Social Personalised Adaptive E-Learning.
Worked for a Video Content Identification Analytics and Management Platform.
Taught BSc module: Interaction Design.
Developed ERP Platforms for SMEs.
Taught undergrad module: Web Design Principles and Techniques.
Studied on an MSc programme: Digital Art and Design.
Studied on an BEng programme: Network Engineering.